About Me

My Background

With a background as a Data Analyst and Data Scientist, I strive to help businesses achieve "more with less" ad spend. By breaking down complex data structures across platforms like GA4, BigQuery, and Microsoft Clarity, I build robust, scalable solutions focused purely on increasing your conversion rate.

Most agencies focus on making things look pretty. I focus on making things perform. Every tweak, every design change, and every line of copy I recommend is backed by quantitative data and user psychology.

Technical Certifications

• Advanced GA4 Certification
• GTM Server-Side Mastery
• SQL & BigQuery for E-commerce
• CRO Specialist